Ακούμε και βλέπουμε συνέχεια την λέξη SEO αλλά όπως θα δούμε παρακάτω την σημασία έχει για κάθε ιστοσελίδα και e-shop η εφαρμογή του seo (search engine optimization).
Optimization is the process to FIT product or service (what users are consuming) (CONTENT) with the market (what users are searching for) KEYWORD RESEARCH).
SEO is increasing the amount of website visitors by getting the site to appear high on results returned by a search engine. SEM is considered internet marketing that increases a site’s visibility through organic search engines results and advertising. SEM includes SEO as well as other search marketing tactics.